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Google Algorithm Updates

An accident at a Google data center in Council Bluffs, Iowa may have resulted in massive ranking fluctuations, with MozCast hitting a historical high of 123.6°F. The holidays are approaching and SEOs are worried that we might get another core update by year end. Unfortunately, this update drove many websites out of business (including some “false positives”) right before the lucrative holiday season. After this update, Google promised it would try to avoid rolling out major changes around the holidays . The goal of this update was to decrease rankings for sites that Google believed were violating Google’s quality guidelines. In particular, websites that were buying links or obtaining them through link networks that were primarily designed to boost Google rankings. On March 11 at SMX, Google’s Matt Cutts said a Panda update was coming.

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This was the first broad core algorithm update of 2022 and the first in more than 6 months. As with all other past core updates, Google has made broad changes to how its ranking systems assess content.

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The company’s first smart watch, the Google Pixel Watch, is set to be released in the fall. Alithia Haven Ramirez, a Uvalde shooting victim, has had her Google Doodle submission spotlighted by the search engine. “They don’t have a long attention span,” a social media expert says. It is the essential source of information and ideas that make sense of a world in constant transformation. The WIRED conversation illuminates how technology is changing every aspect of our lives—from culture to business, science to design. The breakthroughs and innovations that we uncover lead to new ways of thinking, new connections, and new industries.

  • Google would not confirm this update, and no explanation is currently available.
  • Google’s Chrome team shares an updated set of recommendations for optimizing Core Web Vitals to help you decide what to prioritize when time is limited.
  • For anyone interested in the algorithm, the video provides a lot of context to both Google’s process and their priorities.
  • This marked the last of the regular monthly Google updates, as a more continuous update process began to emerge.
  • It was previously suspected that a similar factor was in play in Panda.
  • Google announced a radical shift in personalization – aggressively pushing Google+ social data and user profiles into SERPs.

This signaled a renewed focus for Google on landing page quality, design, and usability. Google announced a radical shift in personalization – aggressively pushing Google+ social data and user profiles into SERPs.

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A judge ruled the tech giant must face a class-action lawsuit claiming it tracks data even when users browse in “incognito” mode. Google announced it will give more than $29 million to a newly formed group that has the goal of combatting misinformation and fake news online. A total of 36 states are suing the company and allege that control of its app store violates antitrust laws. The tech giant plans to unveil the Pixel 6 and Pixel 6 Pro at a virtual event in two weeks.

Microsoft makes its first advertising product announcements and updates of 2023. In a move sparking controversy across tech and developer communities, Twitter appears to have cut off access to third-party apps like Twitteriffic and Tweetbot. Microsoft is announcing the general availability of its Azure OpenAI service, which allows developers to create applications utilizing technology like ChatGPT. Three new examples were added to the how to write product reviews Google help document. Red Ventures’ use of AI to write cheap content that ranks well in search sure sounds like the old content farms Google Panda wiped out.

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